5 Tips to Create a Beautiful Design For Your Online Course4 minute read
So you are thinking about creating a new online course, or maybe you already have one but you are not happy with the overall design.
In today's article, we will share our tips for designing a beautiful online course in a simple way.
Why is Design Important for Your Online Course?
Design is not just about creating pretty things. A carefully designed online course can help you increase conversions, improve the perceived value of your product and help students learn and complete your online course.
So making sure that your online course looks good can also make sure that you are offering a valuable product to your students, and give them all the tools they need to successfully complete your online program.
Depending on the niche and topic of your online course, design plays a different role. In some cases, a beautiful design is a must for your online course: if you are teaching something related to the design, beauty, fashion (and so on) niche, you know that the way you design your online course is extremely important.
Other niches rely less on design, and there are definitely exceptions where online course creators are extremely successful even without a beautifully designed website. However, if you can create a better design, why not do it? It will help you and your students.
The design of your online course is also important to create a powerful brand image. If your design is in line with your brand appearance and personality, it will help you create a full brand experience and increase your brand recognition.
Design is the most straightforward way to create a personal brand. Personal branding involves creating a business around your name and image.
In a successful personal brand, people associate the business with the owner, who is an integral part of it. If you are an online course creator, then you should aim to create a personal brand.
Learn more about creating a personal brand here: How to Build A Personal Brand to Promote Your Online Course Business
Tips to Improve the Design of Your Online Course
Now that you know about the benefits of creating a beautiful design for your online course, let's see our biggest tips on how to do this in an easy way:
#1: Choose an Online Course Platform That Addresses Your Design Needs
The first step to creating a great design for your online course is to have the right tools at your disposal. The online course platform is the most important piece of software when it comes to selling online courses, and it can significantly impact the design and overall look of your program.
Look out for a platform that allows you to fully customize the appearance of your online course to reflect your brand style and identity.
Heights Platform gives you full flexibility in terms of design: you can change the colors of your site, upload your logo, custom images, change the fonts and even the overall feel of the course.
#2: Create a Beautiful Landing Page for Your Online Course
If you haven't done this already, create a landing page for your program. The landing page should match your brand style in terms of design.
The goal of your landing page is to increase conversions, offer more information to potential buyers and introduce them to your business.
Heights Platform allows you to create a complete landing page for your online course website very easily, and you can even create multiple landing pages for each product you are selling.
#3: Keep Brand Consistency in All Your Designs
Consistency is key when it comes to creating beautiful online courses that simply look good.
From the font to the colors you use, to the different images, try to keep the same design style in the overall creation of your online course. This will make your program look clean and professional and you will create a consistent style that matches your brand identity.
Staying consistent with your brand is not just a matter of aesthetics, it can also help your business. Consistency will help you create an overall powerful brand image that students will be able to recognize everywhere.
#4: When in Doubt, Keep it Simple!
If you are not an expert in design and you want to make sure to create an aesthetically pleasing website, our advice is to keep it simple.
You can never go wrong with a minimalist, simple style and it will make your online course look clean and professional.
#5: Don't Forget About Fonts
It may sound far-fetched, but fonts play an important role when it comes to design.
Heights Platform allows you to change the font of your online course and modules titles to personalize the design of your program even more.
When it comes to fonts, our advice is always to keep it simple and consistent with your brand style.
Try to maintain the same fonts for the different headings in your online course lessons, and stay consistent with the size, color and style.
How to Create Beautiful Designs and Graphics for Your Online Course
You don't need to be an expert graphic designer to create beautiful images or style your online course. Today there are countless tools that allow you to create beautiful graphics with virtually no knowledge or experience.
Check out Canva for an easy, free solution to create professional and stylish images for your online course.
What differentiates Canva from other graphic design software, it's the ease of use and the fact that you can choose from a variety of templates to customize according to your unique style. You do not have to be a graphic design expert to create aesthetically pleasing images with Canva.
Otherwise, if design is not for you, you can always hire someone to do it for you! Companies like Fiverr and UpWork are great resources to find skilled freelancers to help you with literally anything.
Creating a beautifully designed online course can make all the difference. If you are not sure where to begin, remember to keep your design consistent, reflect your brand style and personality and keep it simple.
You cannot achieve a great design without a great online course platform. Heights Platform offers you full flexibility in how you want to style your online course with white label branding options, landing page creation and much more.Create Your Online Course Today