Learn About Building & Promoting your Online Courses
All Our Latest Posts

Why Content Will Always Be King and How You Can Get Started Building Your Own
In 2010, when we were a simple web and print design studio, we wrote an article about why content will always be king. Although the online landscape has changed significantly in the past decade, our ideas still hold true. Below is the or...
5 minute read
How to Get Great Lighting and Audio for Your Online Courses - Part 2
While having great lighting is a critical ingredient for a great video, it is arguable that if one had to choose between better audio and better picture quality, the better audio should be the easy choice. Like video, achieving great ...
6 minute read
The Myth of Needing Money to Succeed in an Online Course Business
It isn’t necessary to spend tens of thousands on marketing and ads when you launch your online course business. Start with your existing client base. If you don’t have an existing client base, start by creating content and validating...
4 minute read
How to Reduce Refunds and Payment Disputes when Selling Your Online Course
It’s natural to have customers that are skeptical. Dealing with payment disputes when selling online courses (or selling anything online) is a part of doing business, regardless of how carefully you try to avoid it. There are, however, a...
10 minute read
How to Get Great Lighting and Audio for Your Online Courses - Part 1
UPDATE: Take a look at the bottom of this post for some new recommendations we have for 2020. One of the biggest factors that differentiates the quality of amateur video courses versus video courses that look truly professionals is no...
7 minute read
How to Price Your Online Course or Group Coaching Program
How many students do you want to train at once? What level of personal support is needed? Will content be continually updated? What is the value of the result you are providing your students? Many businesses struggle because they make...
7 minute read
How to Create Time to Start or Finish Building Your Online Course
It can be difficult to balance striving to be world class at your profession while finding time to teach what you’ve learned in the education program you are building. We'll share a few ways you can make progress towards completing and l...
5 minute read
Why Quizzes are Ineffective
Quizzes are a poor way for a teacher to measure what a student has learned, especially when it comes to creative subjects. Constraints of scale and lack of innovation resulted in quizzes being a comfortable choice rather than the best ch...
5 minute read
Introducing Heights Platform
Many of the greatest problems we face today as a society and as individuals can be solved with better education. We believe that the current systems for higher education are failing, and we built Heights Platform to help solve this probl...
3 minute read